French Roast

French roast requires special considerations to be really successful.  Fratelli knows, and know you do too, that longer roasting time puts special demands on the beans.  Harder beans have to be chosen to endure this extra time in the roaster.  And, as the roasting time increases so does the skill of the master roaster also have to increase.  This beloved blend must roast long enough to take on the full dark roast characteristics needed to generate the French Roast flavor...but, not so long as to over-roast the beans and cause a burned flavor.  If you have ever bought a bag of French Roast in the grocery store you may have noticed this characteristic and mistakenly thought it was part of the taste profile...not so!  

The master roaster at Fratelli takes special care with this process so you only get full and fresh flavor ... and, none of the other overdone flavors.